Man and woman Riding and ATV

Top Japanese ATV Brands Today

Japanese ATVs are some of the best you can buy today. Whether you’re looking for a reliable machine that will last or something to spice up your weekend adventures, Japanese brands have a lot to offer. As Japan is the third-largest automotive producer in the world it is no surprise that Japanese manufacturers produce some of the most incredible ATVs.

The most prominent Japanese ATV brands are –

  • Yamaha
  • Honda
  • Kawasaki
  • Suzuki

Here we will briefly talk about these Japanese ATV brands and their most popular ATVs. So, let’s get started.


Yamaha is one of the most popular Japanese automotive brands. They have always been ahead of time with technologies.

Established in 1887, Yamaha has been producing a wide range of motorcycles and ATVs since then. In fact, they manufacture more ATVs than any other Japanese brand.

In the ATV industry, Yamaha has been one of the top competitors for over 30 years. Their ATVs are designed to give you maximum power and control so that they can be driven in any conditions, from rocky trails to mud pits, these bad boys will take anything on and get back up for more.

Yamaha ATV
Yamaha 450 Photo By Greg Goebel – Flickr

The Yamaha Raptor 700 is one of the most popular ATVs they produce. It’s a good affordable one equipped with a strong engine, comfortable seats, and wide tires for off-road use.

Some of their most popular models include the Grizzly 700 EPS SE and the Raptor YFM 700RSE.

The Grizzly 700 EPS SE is very popular for those who are looking for an ATV that is both powerful and fuel-efficient. It comes with a liquid-cooled engine, perfect for the rider that wants to go off-road but also stays in control of their machine.

The Raptor YFM 700RSE on the other hand has been designed specifically for those who are looking to go off-road. It has a solid axle, giving it the power and durability needed when going over rough terrain.

  • Recommended Product: Grizzly 700 EPS SE


Honda is the second largest manufacturer in the world for both motorcycles and ATVs with a global market share of 14%.

Their ATVs are reliable, practical, and affordable. No matter how different your choice and preference are, Honda has something that will work for you.

Honda has a great lineup of ATVs that are designed to meet the needs of all riders from kids to adults, beginners to experts.

Their ATVs are rugged, durable, and equipped with features that help to make their ATVs easy for beginners.

Honda ATV
Honda TRX 420 Photo By Wikimedia

Two of the most popular ATVs from Yamaha are the CRF150R and the Rancher.

The CRF150 has been around since 1986. The CRF150R is a powerful machine that’s perfect for almost anyone. It also comes in two different colors, red and green.

The Rancher on the other hand is designed to be an all-around ATV with a wide variety of features from front shocks to LED headlights.

Honda also made some high-end ATVs like the Honda Pioneer 700-A.

The Honda Pioneer is a more expensive ATV that’s perfect for those who want the best of the best, but they don’t have to be experts to ride it because it also comes with features like an automatic transmission and ABS.

  • Recommended Product: Honda CRF150


Kawasaki is a pioneer in the automotive industry with a market share of 14.63% in the Japanese ATV market. It has sold over 30 million ATVs in the country.

Kawasaki has “Power Products for Life and Sport” as their slogan with a promise to provide quality products that last. Kawasaki’s motto encapsulates all they stand for: Quality, Power, Performance, and Lifelong Service.

Kawasaki kept its words by introducing some cutting-edge technologies in the manufacturing of ATVs.

A good proof of Kawasaki’s capability is the Teryx, which is one of their most popular models because it has a fully loaded package with features like an adjustable suspension and brushless electric motor.

Kawasaki ATV
Kawasaki KFX50 Photo By Kawasaki

They have produced highly popular ATVs like the Brute Force KFX 450R.

It comes with a powerful engine and has the technology to keep it running smoothly even when you are riding at high speeds.

Kawasaki also has some budget-friendly models like the KFX 400. It is perfect for new riders as it comes at a cheaper price and has tons of features that make riding fun. The front suspension system absorbs vibrations from bumpy surfaces, making your riding experience smoother.

It features a brushless motor design. It has the power to do almost everything you want it to do, including tackling steep slopes and high inclines without any problems.

Their most advanced model is the KFX 700 which comes with a powerful engine. It can go at high speeds due to its lightweight of only 388kg. The suspension system on this makes it perfect for riding over rough terrain as well.

  • Recommended Product: Brute Force KFX 450R


Suzuki is a renowned Japanese brand with a market share of 11.67% in the Japanese ATV market.

They use powerful engines in their ATVs. Therefore, these ATVs are perfect for rough terrain. You don’t have to worry about getting stuck.

Like the competitions, Suzuki also produces ATVs of different shapes, sizes, and speeds. The largest market for them is currently in the United States where they have over 50% share.

Suzuki ATV
Suzuki Quad Photo By Devon Janse Van Rensburg – Unsplash

Their top model is the Suzuki King Quad 750AXi which has a powerful engine that can go at high speed. This makes it perfect for riding on any terrain.

Suzuki also offers a variety of other models for different purposes such as the Suzuki King Quad 400A that is easy to maneuver on rough terrain.

Their most affordable model is the Suzuki King Quad 300A which is a great introduction to the world of ATVs. It features a four-stroke engine and is easy for beginners to control.


Recommended Product: Suzuki King Quad 750AXi

Why Choose An ATV From Japanese Brands?

Japan is known for its outstanding quality and craftsmanship. It is not a surprise that Japanese ATVs are of the highest standards in the market.

The defining factors which make Japanese ATV brands stand out from other ones lie in their shapes, sizes, and speeds. Although the United States has a handful of ATV manufacturers, the largest market for Japanese ATV is currently in the United States where they have over 50% of the total market.

Japanese ATV manufacturers design and build their ATVs with the terrain in mind. They use a variety of materials such as aluminum, steel, and plastics to create sturdy ATVs that can be used on any terrain.

Eli Civil

A software engineer, entrepreneur, and Japanese culture enthusiast. I travel the world while working from my laptop and try to visit Japan as often as I can. About Eli Civil

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